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Copywriting Top Tips

A sad fact of copy writing is that most website visitors read very few of the words you spend so much effort writing. In fact, most people don’t read more than a quarter of the words on a webpage.

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How to write a good meta description for SEO

A meta description is a short snippet of text that appears to users on search engines to summarise what a website page’s content is about. The meta description will also appear when pages and posts are shared across other websites and social media platforms.